Simplifying patient management with a secure SaaS solution
Retargeted ads bring patients back, increasing retention by 45%
Desai Medical Services in Pune wanted a secure, centralized system to handle patient records, appointment scheduling, and communications. We developed a HIPAA-compliant SaaS platform with features tailored for healthcare providers, enabling Desai’s team to manage patient interactions seamlessly. Patients could access their records, book appointments, and receive reminders—fostering a more personalized and efficient healthcare experience.
To improve patient engagement, we ran Facebook retargeting ads targeting patients who visited the platform but didn’t book appointments. These ads reminded patients to schedule their check-ups or follow-ups, ultimately resulting in a 45% boost in patient retention. The new system and marketing strategy helped Desai Medical Services create stronger, ongoing relationships with their patients.